Airtel
Nigeria has introduced a new package for its customers known as the Bid and
Get.
The
service is a direct reverse of the traditional concept of auction, where the
highest bidder is declared a winner.
With
Airtel Bid and Get, a customer whose bid is the lowest and unique automatically
wins the bid for the advertised item for the day. The winner can purchase the
item for N100 only irrespective of the retail price of the item.
To
register for Airtel Bid and Get, customers are to send the word “BID’ to the
short code 3210 free of charge, and thereafter participate in the bid by
sending their bid amount to the 3210, at N10 for every bid SMS.
The
customer whose bid is the lowest and is unique at the end of the bidding cycle
is declared the successful bidder and would automatically be eligible to buy
the product on offer for N100.
On
receipt of SMS informing a participant of winning a particular bid auction, the
successful bidder is to send the word “WIN” to “3211” and thereafter, would be
presented with his winning at the nearest Airtel office.
Speaking
on the latest innovation from Airtel, the Chief Operating Officer, Deepak
Srivastava said being another product by the company, the rollout further
confirms Airtel’s innovativeness and superior value propositions as it draws
closer to becoming the most loved brand in the lives of Nigerians.
According
to him, customers including those that have ported from other networks are in
for good times as exotic items including top-of-the-range communication
devices, house-hold electronic gadgets and other goodies on auction would be
won by bidders across the country.
He
stated: “the uniqueness of the Bid and Get Service is that a fix amount of N100
is what a successful bidder pays for any item won, irrespective of the current
retail price in the market. The distinction of this service yet again proves
that as a company, we dig deeper into the ideas box to bring out impactful propositions
that excites not just the customers including the youths, but the entire
telecoms market.”
The
Airtel Bid and Get auction service is open to both pre and post-paid customers
and the first item on auction would be Iphone 5 and Ipad mini communication
gadgets.
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