Tuesday, February 28, 2012

Ericsson tackles network challenges

As part of efforts to help network operators tackle the challenges of quality of service and mitigate drop calls, Ericsson has launched its SON Optimization Manager, which would automatically optimizes the performance of mobile networks.

It would also extends self-organizing network features developed for LTE to multi-standard and multi-vendor networks while also helping operators get the most out of their existing network assets as part of a future-proof hetnet strategy

According to Ericsson in a statement, “the rapid uptake of smartphones and mobile broadband has dramatically increased people’s access to information while on the go, but it has also significantly increased the complexity of operator networks, making them more difficult to manage”.

It further said that “at the same time, consumers’ expectations of operators have increased and they are unwilling to tolerate poor service quality or dropped calls”.

The self-organizing networks (SON) product automates the process of optimizing the capacity, coverage and quality of mobile networks.

The end result is that users experience fewer dropped calls and get a better internet browsing experience, while operators benefit from happier customers, reduced operating expenses, as well as increased traffic and revenue from their existing networks.

Ulf Ewaldsson, Senior Vice President, Chief Technology Officer, Head of Group Function Technology & Portfolio Management at Ericsson, said: “SON Optimization Manager is based on a simple idea – increasing automation to overcome increasing complexity. We call this Smart Simplicity, because it simplifies operators’ processes and makes them more efficient.”

LTE standardization introduced a range of network optimization and management features that Ericsson is now making available for automating multi-standard networks, bringing the latest self-organizing management features to existing operator networks.

This solution helps extend SON functionality to existing networks, regardless of how many vendors or standards are involved. Optimizing the use of existing network assets is a key component of any heterogeneous (hetnet) network strategy, so SON Optimization Manager is a good fit for operators that are looking to build future-proof networks.

Ericsson’s optimization solutions are already in use in more than half of the world’s major cities. SON Optimization Manager has the potential to improve the mobile broadband experience for customers the world over – and has clear business benefits for operators in the fast-moving mobile market.

Whereas optimization is traditionally a slow, complex process carried out at regular intervals by teams of network experts, SON Optimization Manager fully automates the process. Optimization can take place network-wide on a daily or hourly basis and expert staff are freed from having to perform repetitive manual tasks and able to focus instead on more strategic activities.

SON Optimization Manager is part of Ericsson’s Smart Simplicity concept, which focuses on increasing automation in today’s increasingly complex networks in order to reduce operating expenses and deliver a better Mobile Broadband experience.

Now you can watch live videos on facebook

Aylus Networks, a leading provider of infrastructure for enabling live mobile video services, announced today the world’s first live mobile video sharing to Facebook, Twitter and other social networks at the GSMA Mobile World Congress Show in Barcelona, Spain.

The new solution, according to the company in a statement would allow enable the mobile customers to share live video with their social media networks.

“The special beauty of live video is that it is live. The immediacy of live video is unlike that of recorded video for sharing special moments or unfolding events,” said Mark Edwards, CEO of Aylus Networks.

“Bringing this live video experience to the world of social networks such as Twitter and Facebook makes for the ultimate social currency.”

For mobile operators launching Rich Communication Services (RCS/RCSe) this year, the company said that the Aylus Video Platform could “transform the impact of video sharing by enabling everyone, even if they don’t have an RCSe-enabled mobile, to receive shared live video content”.

The statement added that “the Aylus Video Platform is unique in its ability to support video sharing from RCS/RCSe-enabled devices to social networks, the one-to-many sharing practice of Generation. It also supports video sharing from any RCS/RCSe smartphone user to any Internet-enabled device with a media player, not just the restricted use case of one RCS/RCSe device to another.

“Subscribers are gravitating to this type of a service offering, whether they want to instantaneously broadcast a national political debate, town hall meeting, protest in the streets, graduation ceremony, concert, sporting event, wedding, school play, or even a keynote speaker at a trade show,” Edwards added.

He also said that “The tools are now here to enable everyone to participate in live mobile video, regardless of the network they’re running on or the client on their device.”

Nokia unveils cheaper Windows smartphone

Finnish mobile phone maker Nokia has unveiled a cheaper smartphone using Microsoft's Windows Phone software with the intention of winning back market share by targeting a wider audience.

It would be recalled that Nokia last year dumped its own smartphone software in favour of Windows Phone to step up its fight against rivals such as Apple's iPhone, but the high prices of its phones have been a major weak point.

The company in a statement said that its new Lumia 610 model would be excluding subsidies and taxes, when it goes on sale next quarter.

"The 610 takes Nokia's Lumia portfolio to an encouraging new price point in its pursuit of cheaper Android rivals," said head of research at CCS Insight, Ben Wood.

Investors, however, were unconvinced the new model and pricing would do the trick, and Nokia shares were down.

Analysts noted that Asian handset makers such as Huawei and ZTE were coming out with even cheaper smartphones.

"I had hoped for a slightly lower price range. Maybe the markets were a bit disappointed with the price, which was quite high," Inderes analyst Mikael Rautanen said, adding the shares had spiked in anticipation of the event.

Nokia also announced a global version of its high-end Lumia 900 phone and unveiled a new top-of-the range cameraphone 808, which comes with a 41 megapixel camera sensor, as well as three more basic models.

The move comes over a year after Chief Executive, Stephen Elop compared Nokia to a "man standing on a burning oil platform" and teamed up with Microsoft to take on Apple and Google's Android phones.

Wall Street and industry analysts said that although the latest Windows phones could be worthy competitors to Apple's iPhone and top-of-the-range Android handsets, the devices lack unique qualities to make their sales take off.

Microsoft's share of the smartphone market fell to just 2 percent last quarter, from 3 percent a year ago and 13 percent four years earlier, according to Strategy Analytics.

In addition to its struggle in high-end smartphones, Nokia also faces an increasing threat from Asian manufacturers.

Analysts said both Huawei and ZTE are set to grab more market share globally in 2012, as they shift their focus from basic phones to smartphones.

Huawei and ZTE are now selling smartphones running on Google's Android operating system, attracted to the higher margins the market provides.

Both companies made new handset announcements at the same trade show, the Mobile World Congress in Barcelona.

RIM,Globe Telecom to integrate BB billings

Research In Motion and Globe Telecom today announced that Globe customers would enjoy the ease and convenience of applying their app purchases on BlackBerry App World to their postpaid or prepaid accounts.

The new billing service would enable Globe Telecom subscribers to purchase applications on BlackBerry App World and charge the transaction directly to their monthly postpaid bill or prepaid account credits.

Globe subscribers would also be offered the flexibility of charging in-app purchases to their regular bill or deducted from their prepaid load, which allows digital goods to be purchased without interrupting the app experience. The new service is expected to roll out in the second quarter of 2012.

Hastings Singh, Vice President of South Asia at RIM commented: “BlackBerry App World is a great place for customers to discover and download new BlackBerry apps and themes. Today’s announcement with Globe is a first for the Philippines and is testament to both companies’ drive to continuously improve the customer experience.”

“Integrated billing will make it easier than ever for our subscribers to purchase apps for their BlackBerry smartphones,” said Peter Bithos, Globe Senior Advisor for Consumer Business.

“Through the secure billing system interface, we are able to provide our subscribers a convenient and worry-free way to purchase premium content on BlackBerry App World without the need for a credit card or direct cash payments.

The cost of apps purchased from the app store will be charged to their postpaid phone bill or from their prepaid credits. We are delighted to enable this new level of flexibility and convenience in purchasing BlackBerry apps for our customers.”