Three agencies proceeded to the second round late last
year, with Omnicom selected based on having met the functional and commercial
requirements.

The appointment of Omnicom Group spans the areas of
brand, media, digital, public relations, internal communication and
sponsorships, across MTN’s functional areas of Marketing, Consumer, Enterprise
Business, Digital Services, Corporate Affairs, Human Resources and Investor
Relations at a Group level, as well as the company’s operations in 22 markets.
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