TRUECALLER has
gone into a strategic agreement with Google to integrate Google Duo, a high
quality video calling service, within the Truecaller app. This will add a
crucial communications layer that strengthens the value of Truecaller's wildly
popular dialer, caller ID, and spam blocking app already used by more than 250
million users globally.
The Google Duo
integration into Truecaller is expected to
bring all-in-one communications app to millions, as Truecaller app adds new
messaging and SMS blocking features.
Along with news of this
integration, Truecaller said it has a completely new redesign of the Android
app, and now with a broader array of useful features including: Instantly see
who's SMS'ing you and filter out all spam messages. Spam SMS account for 15% of
all SMS messages sent globally, and represents 1.2 trillion spam messages each
year.
Flash Messaging: which
allows the user to send quick pre-defined messages to any Truecaller user to
let them know if you're in distress, you're on your way, your location, or that
you've reached home.
Co-founder and CSO of
Truecaller, Nami Zarringhalam, said: "From the very beginning we have
worked relentlessly to build a product that helps simplify communications for
consumers across the globe, and help them address important needs such knowing
the identity of those calling, and blocking unwanted numbers.”
He said that with
valuable partners like Google, “we are excited to take the next step in our
journey, bringing all your mobile communications under one roof and giving you
the safest, most efficient, and most convenient experience possible without having
to switch back and forth."
Head of Duo at Google, Amit
Fulay noted that, "Video calling should work for everybody, regardless of
what platform they are on. Our aim is to make video calling simple, fast, and
available to everyone," said "With this Truecaller integration, we're
able to bring a better video calling experience to millions of new users."
The new look and feel of
Truecaller is consistent with its ongoing commitment to provide a safe and
efficient experience for millions of mobile users who've become increasingly
frustrated by the growing problem of spam calls and texts from unknown users.
Now as one of the fastest
growing mobile apps in the world, Truecaller sits at the center of your mobile
phone experience helping you connect with the people who matter, in the way you
want to communicate, while avoiding calls and texts from those you don't.
Google Duo is a simple
video calling app that takes the complexity out of video calling. The service
has been built to be fast and reliable, with a single button push for
connecting with other users.
Truecaller integration
with Google Duo will be available in the coming months for Android and iOS as a
permission-based service, where users will be able to opt-in and out at any
time.
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